POTBELLY SANDWICH WORKS

CDO Group has been instrumental in bringing Potbelly’s distinctive sandwich concept to life nationwide through numerous ground-up and prototype-based builds. Leveraging the brand’s new, streamlined small-format design—crafted to accelerate development timelines (11–12 months vs. industry standard of 12–18 months) and enable installation in unique real estate footprints—CDO has helped franchisees and corporate alike replicate Potbelly’s creative, community-oriented aesthetic across diverse markets. Our work supports Potbelly’s turnaround and growth strategy, featuring modern, modular designs that reflect the chain’s heritage while delivering efficiency, flexibility, and a memorable guest experience.